Signature Campaign

Modes - Exhibition of Style

Campaign

(Purpose) Develop a visual language to express the importance of MODES’ highest-investment, season-defining pieces with a very small budget.

(Vision) Showcase statement pieces via a gallery-inspired shoot that told the story of each piece in an impactful and easily replicable way.

(Actions) Create a signature set design and shoot the pieces as they arrived to deliver consistent imagery throughout the season.

Concept / Art Direction / Strategy / Campaign

Campaign
OOH Advertising
Social Media
Social Media
OOH Advertising
Newsletters and Communications
Newsletters and Communications